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The early idea for creme came from a project done for a class in the second year of school. I wanted to develop a high end chocolate company to rival Mast Brothers, Fine & Raw, and the like. Creme came about because of the ease of the name, along with the advantageous use of a French description of “chocolatier.” This project contains bold packaging, simple and fresh layout, and a visual branding system that is cohesive and recognizable by color and image. 

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